Tag: washing jeans

Our team of experts is about to reveal the secrets to keeping your denim looking its best. We'll be delving into the factors that influence how often you should wash your jeans to ensure they remain in pristine condition. With our guidance, you can say goodbye to faded, worn-out denim and hello to a fresh, long-lasting pair of jeans.

The concept of not washing jeans in a machine was introduced by none other than Charles 'Chip' Bergh, the CEO and Chairman of Levi's fashion company.