The New Look of Ong Tho Condensed Milk Has the Internet Buzzing

For generations, Vietnamese consumers have been all too familiar with Ong Tho condensed milk. However, the recent unveiling of its new look in a tube form has left many astounded. Join us as we delve into this exciting new development and explore the transformed Ong Tho!

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Vietnam’s online community was recently abuzz with images of a familiar condensed milk brand, Ong Tho, sporting a unique new packaging. Departing from the traditional tin or paper boxes, the new Ong Tho milk now comes in a tube-like packaging reminiscent of a toothpaste tube, complete with a twist cap at the bottom.

Ong Tho condensed milk in a toothpaste-like tube

Despite no official statement from Vinamilk, the single image was enough to spark excitement among netizens.

Source: Facebook

Soon, numerous posts about the tube-shaped Ong Tho milk flooded Facebook, quickly garnering over 10,000 likes and more than 1,000 comments, highlighting the product’s undeniable appeal.

Source: Facebook

The majority of comments expressed enthusiasm for the new design, citing its convenience and compactness. The twist cap makes it easy to seal and store, and the tube’s portability means you can enjoy delicious ca phe sua nong (hot milk coffee) or dip your bread in sweet Ong Tho milk anywhere, anytime.

Source: Facebook

While most reactions were positive, a few dissenting voices emerged, suggesting that the resemblance to toothpaste tubes was off-putting and could lead to confusion. Some also expressed concerns about the environmental impact of the plastic packaging and their reluctance to depart from the familiar tin cans.

Source: Facebook

In reality, tube-like packaging for milk is not a novel concept and is commonly used by foreign dairy brands. However, it is a relatively uncommon sight in Vietnam, where local dairy companies have yet to adopt this packaging style. Vietnamese consumers who wish to purchase milk in tubes have had to resort to ordering from foreign brands in countries like Thailand or Germany.

Source: Facebook

While we await official confirmation, leaked images from distributors and sales representatives suggest that this could be Vinamilk’s first move in 2021, setting the stage for an exciting year in Vietnam’s dairy industry.

Source: Facebook

The introduction of this innovative packaging for a well-loved product like Ong Tho condensed milk underscores the evolution of Vietnam’s dairy industry and Vinamilk’s pioneering spirit.

Vinamilk’s pioneering spirit

This new packaging is sure to be a hit among consumers, not only because of Vinamilk’s longstanding reputation as Vietnam’s leading dairy brand but also due to the creativity and convenience it offers. It marks yet another significant step forward in Vinamilk’s pursuit of the “Vietnamese Dairy Dream.”

Frequently asked questions

The new design features a more modern and minimalist look, with a white and gold color scheme and a prominent display of the brand’s logo. The internet is abuzz with reactions to the new design, with some praising the updated look while others express nostalgia for the old packaging.

The brand ambassador for Ong Tho Condensed Milk is Vietnamese actress and model, Ninh Duong Lan Ngoc.

Ong Tho Condensed Milk has a long history in Vietnam, dating back to the early 20th century. It has become a beloved brand in the country due to its high quality, affordable price, and iconic taste. The brand has also been associated with traditional Vietnamese coffee and dessert culture.

Ong Tho Condensed Milk is known for its rich, creamy taste and smooth texture. It is made with high-quality milk and sugar, and undergoes a careful sterilization process to ensure safety and longevity. It is also affordable, widely available, and versatile, making it a popular choice for coffee, tea, desserts, and cooking.

Ong Tho Condensed Milk has adapted to changing consumer preferences and market trends while staying true to its traditional roots. They have introduced new flavors, improved their packaging design, and utilized effective marketing strategies, including celebrity endorsements and social media campaigns.
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