In today’s fast-paced homes, the limitations of compact washing machines are increasingly evident. Families often grapple with the hassle of multiple cycles, struggle to clean bulky items like comforters, and resort to expensive professional laundry services. This inefficiency drains both time and finances, creating unnecessary burdens.
As the Lunar New Year approaches, the demand for high-capacity washing machines is soaring. These appliances are becoming indispensable for streamlining laundry tasks, enabling families to save time, unwind, and fully enjoy the festive season together.
The year-end season intensifies the need to wash bulky items such as blankets and winter jackets, driving families to seek out washing machines with larger capacities that can handle these tasks efficiently.
This shift in consumer preferences is reflected in sales data from Vietnam’s top electronics retailer, Dien May XANH. In the final months of 2025, the washing machine market saw a notable rise in the popularity of high-capacity models. Notably, LG’s washing machines with capacities ranging from 11kg to 13kg accounted for nearly 60% of total sales. As this trend gains traction, brands offering larger-capacity machines are rapidly becoming consumer favorites.
LG’s astute understanding of market demands has translated into remarkable sales performance at Dien May XANH. In Q4/2025, LG led the market with over 51,500 washing machines sold, marking a 47% increase in volume and a 60% rise in revenue compared to the previous quarter. This success underscores LG’s strategic launch of high-capacity products at competitive prices, perfectly aligned with the Lunar New Year shopping season.
A key factor driving the demand for large-capacity washing machines is the integration of smart features that save time, effort, and protect clothing—ideal for the increased laundry demands of the holiday season. The LG AI DD Inverter FX1411N5G 11kg model stands out, with nearly 8,000 units sold in Q4/2025 in the front-loading category.
The AI DD technology is highly valued for its ability to automatically optimize washing time, water usage, and drum movements, ensuring efficient and thorough cleaning.
In the top-loading category, the LG TurboDrum Inverter 14kg T2514VBTB is a top choice for families seeking a high-capacity machine at an optimal price. Equipped with TurboDrum technology, it generates powerful water currents to tackle stubborn stains while minimizing tangling. The Smart Inverter motor ensures quiet, durable operation and energy savings, helping families reduce long-term costs.
LG’s washing machines not only deliver exceptional cleaning performance and efficiency but also feature sleek designs that enhance any living space.
