Chocolate Brown
A favorite for its versatility, brown graced the Fall/Winter 2024 runways in a variety of shades, from caramel and coffee to chestnut and chocolate.
The warm brown hue evokes the alluring combination of milk chocolate. It also has an earthy spirit, symbolizing balance, authenticity, and simplicity. Brown is associated with the root chakra, located at the base of the spine, representing stability, security, and grounding.
While Bottega Veneta and Jason Wu opted for brown asymmetrical dresses, Miu Miu and Max Mara suited up in this color. Meanwhile, Luar and Celine painted their coat, shirt, and skirt designs in brown.
Olive Green
Olive green, with its nature-derived hue and tones, conveys stability, reliability, and practicality. This color helps remind you to focus on your goals and be mindful of your actions.
This Fall/Winter, olive green is a favorite among brands like Burberry, Ferragamo, Luisa Spagnoli, and Isabel Marant for their monochromatic outfits. Marant uses olive to add a touch of strength and seriousness to her bohemian and feminine designs. While Balenciaga and Gucci incorporated this color into their accessories, from bags to footwear, Louis Vuitton, Burberry, and Ferragamo focused on refined olive green coats, offering a versatile yet luxurious look.
Gray
Gray is a favorite among the practical, reliable, calm, and balanced individuals. Choosing outfits or accessories in this color is believed to represent spiritual, emotional, and physical purification.
Gray dominated the Fall/Winter fashion weeks in all its shades and took center stage in collections by Jil Sander, Miu Miu, Ferrari, Tom Ford, MaxMara, Michael Kors, and many more. Carven’s designs, with their exquisite layering of different shades of gray, are among the most beautiful and inspiring looks.
Red
Red is a symbol of power and dominance. Yet, it is also associated with sensitive emotions such as love, passion, and vitality. Red is connected to the root chakra, leading many to believe that wearing this color can boost confidence and foster a sense of connection with the universe.
Find inspiration to wear red in the Fall/Winter 2024 collections of Jil Sander, Sunnei, Miu Miu, Hermés, and Ferrari, who chose various shades of red for their bold and classic designs. Deep reds, like dark cherry or burgundy, are signature colors of Gucci, but they also appeared in the collections of Victoria Beckham, Saint Laurent, Bottega Veneta, Versace, and Ferragamo.
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