IU, born Lee Ji-eun, is one of South Korea’s most versatile and successful entertainers. Beyond her singing career, IU has also made a strong impact in the acting world, leaving impressive marks on the screen with her diverse roles. Her fashion style in each drama always carries a unique signature, reflecting the character’s personality and growth journey.
Dream High (2011)
As Kim Pil Sook, IU exudes a youthful and innocent style. Gentle floral dresses, cute sweaters, and pastel colors create a lovely and pure image. The school uniform, paired with accessories like headbands, accentuates her sweet and charming appeal.

IU exudes youthful charm in Dream High.
Moon Lovers (2016)
The role of Hae Soo introduces a completely new side of IU with exquisite hanbok outfits. From light-colored designs as a folk maiden to more formal hanboks when entering the royal palace, her costumes reflect the character’s life journey.

IU dazzles in Moon Lovers with her elegant hanbok attire.
Hotel Del Luna (2019)
Man Wol marks a breakthrough in IU’s style, featuring luxurious and intricate outfits. Lacy and velvet dresses in dark, mysterious hues accentuate her powerful and elegant persona as the hotel owner. Accessories like wide-brimmed hats, lace gloves, and opulent jewelry enhance her captivating allure.

Lacy and velvet dresses in dark hues accentuate her powerful and elegant persona.
Broker (2022)
In contrast to her previous glamorous roles, IU’s style in Broker is simple and understated, reflecting the harsh life of her character. The muted color palette and simple designs convey the character’s fatigue and trauma, drawing focus to her acting rather than appearance.

IU’s simple and understated style in Broker reflects her character’s harsh life.
Dream (2023)
IU transforms into a passionate young female director in Dream, sporting a relatable and highly practical fashion sense. T-shirts, shirts, and jeans in neutral colors like white, grey, and beige lend a friendly and authentic vibe to her character. Her style adapts to different contexts, from plaid shirts and wide-leg pants in rural settings to bomber jackets and skinny jeans in urban environments.

IU as a passionate young director, sporting a relatable and practical fashion sense.
When Life Gives You Tangerines (2024)
IU becomes Oh Ae Sun, with her style evolving through different life stages. From graceful hanboks of the 1950s to more modern designs, each outfit not only reflects the character’s personality but also contributes to the authentic historical backdrop.
