Meet Chizuru Okuda, the Japanese beauty guru who’s turning heads worldwide with her youthful appearance, despite being in her 60s. Her secret? A surprisingly simple and affordable skincare routine.
Dubbed Japan’s “Beauty Witch,” Chizuru Okuda boasts a stunningly youthful look that defies her age.
As a renowned beauty expert in Japan, Chizuru regularly hosts workshops and seminars, sharing her skincare secrets with women eager to preserve their youth. Her social media presence showcases her flawless, radiant skin, vibrant smile, and fashion-forward style—making it hard to believe she’s nearly 60.
Chizuru’s “reverse aging” appearance has sparked curiosity: What’s her secret? On a Japanese TV show, she revealed her surprising skincare hack: washing her face with sugar.
Despite her age, Chizuru Okuda maintains the fresh-faced glow and innocence of a teenager, leaving many in awe of her true age.
Chizuru admits to experimenting with countless beauty products and expensive treatments, but she discovered that sugar was the ultimate solution for her skin. Her consistent use of this method has kept her skin soft, smooth, and radiant for years.
Reflecting on her beauty journey, Chizuru shares that her mother, a cosmetics salesperson, introduced her to skincare early on. “I never thought I was beautiful, so I worked hard every day to enhance my looks,” she reveals.
Working in the beauty industry, Chizuru Okuda understands how to nurture her skin and maintain her natural beauty.
Chizuru Okuda’s Sugar Face Washing Technique
According to Chizuru, adding a pinch of white sugar to your cleanser and using it daily deep cleans, exfoliates, and boosts hydration. She follows this routine twice a day—morning and night. Sugar, she explains, moisturizes, gently cleanses, and rejuvenates the skin, leaving it soft and naturally radiant.
However, she offers crucial tips for optimal results and to avoid irritation:
– Use only white sugar: Chizuru recommends white sugar for its safety and suitability. Brown sugar’s coarse texture can scratch delicate skin.
– Dissolve sugar before use: Mix sugar with your cleanser until fully dissolved. Massage gently onto the skin, avoiding harsh scrubbing to protect the epidermis.
– Rinse immediately after cleansing: While sugar is gentle, Chizuru advises against leaving it on the skin for too long, as it may penetrate the stratum corneum, causing dryness or irritation.
Chizuru Okuda credits her youthful skin to her simple yet effective sugar face washing method.
A Japanese experiment demonstrated significant skin improvements after using the sugar face washing method.
For sensitive skin, she suggests testing the mixture on your forearm for a few hours before applying it to your face. Consistency, she emphasizes, is key. “No secret works if you give up after a few tries,” she says.
Beyond skincare, Chizuru maintains a daily exercise routine, often following morning TV workout programs. Regular movement keeps her skin rosy, her spirit uplifted, and her energy levels high.
Is Sugar Safe for Face Washing?
While Chizuru’s sugar method has intrigued many, dermatologists caution that sugar isn’t always safe for facial skin. Sugar acts as a physical exfoliant, removing dead skin and impurities, but its crystals can be too harsh for frequent use, especially on thin or sensitive skin.
Overusing sugar on the face can damage the skin’s surface, so moderation is essential.
If you try this method, use fine sugar sparingly, massage gently, and limit it to 1–2 times weekly. Pair it with a moisturizer to protect your skin barrier. While not ideal for the face, sugar works well on rough areas like elbows, knees, and heels when mixed with olive oil or honey for effective exfoliation.
Avoid sugar exfoliation if you have sensitive, irritated, or wounded skin, as it can worsen inflammation or cause redness and peeling.
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