Cẩm Xìn Market: A Seafood Paradise in Phan Thiet
Conveniently located just a short distance from the heart of Phan Thiet city, Cam Xin Market is easily accessible by various means of transportation such as motorcycles, taxis, or local buses. This flexibility in travel options makes it a popular choice for explorers, and its convenient location makes it an ideal addition to any Phan Thiet exploration itinerary.

The name “Cam Xin” holds a fascinating historical tale. It originates from Mr. Cam Xin, a Chinese merchant who settled in Phan Thiet in the early 20th century. His trading house, located at the intersection of Ngu Ong and Ngo Quyen streets, quickly became a bustling and familiar landmark, eventually giving birth to the name “Cam Xin Market” as it is known today.
The market’s history dates back to the 1930s. Initially, it was a spontaneous “squatting market” where local fishermen gathered to exchange and trade their catch after each fishing trip. This area used to be a small coastal road frequently used by fishermen to go to sea and dry their catch. From these humble means of livelihood, the market gradually took shape and flourished.
Historical records show that even before 1918 – when Mr. Cam Xin’s landmark building at number 126 was constructed – small-scale trading activities were already taking place in this area. Cam Xin Market is a testament to the natural law of supply and demand, born from the very pulse of the fishermen’s lives: when the catch exceeded personal consumption needs, the surplus would be brought out for exchange and trade.
Unlike traditional markets, Cam Xin Market operates on a unique schedule, in sync with the tides and the comings and goings of the fishing boats. The market usually opens very early, as the first rays of sunlight appear, and wraps up around 11 am to noon.
The most vibrant and bustling time at the market is between 7 and 10 am. This golden hour coincides with the return of the night fishing boats, bringing the freshest seafood straight from the depths of the sea. The lively scene unfolds like a vibrant painting, where laughter, haggling, and the distinctive scent of the ocean blend together to create a uniquely local market atmosphere.
A Seafood Paradise with Attractive Prices
Cam Xin Market’s reputation largely stems from the abundance and freshness of its seafood offerings. It is a culinary treasure trove of marine delights, where visitors can find an extensive range of live seafood boasting impeccable quality and highly competitive prices. The variety of seafood on display is simply astonishing:
– Fish: From mackerel, sardines, and tuna to grouper, ray fish, and sea perch, all caught on the same day, ensuring the ultimate freshness.
– Shrimp: Fresh shrimp and green tiger shrimp, priced between 150,000 and 220,000 VND/kg, are a perfect choice for those who relish the natural sweetness of shrimp.
– Shellfish: Horn shell, garlic shell, pillow shell, miter shell, and chalk shell… the variety of shellfish with their unique shapes and flavors offer a rich culinary exploration.
– Crab and Crab: Milk crab, sea crab, and fresh crab with firm meat are must-try gifts from the ocean.
– Squid and Octopus: Fresh squid and tube squid, priced around 100,000-150,000 VND/kg, are ideal for preparing a myriad of delicious dishes.
One of the market’s biggest draws is its pricing. Seafood here is significantly more affordable compared to other markets or restaurants. Many types of seafood are sold in large buckets, with prices ranging from 100,000 to 800,000 VND depending on the variety, making it perfect for bulk purchases or large groups. Notably, lobster – a premium seafood delicacy – is also sold in buckets at surprising prices, starting from just 300,000 to 500,000 VND for 7-9 lobsters, offering visitors a rare opportunity to indulge in this luxurious treat.
One of the market’s standout features is the on-site seafood cooking service. For a very reasonable fee, starting at just 40,000 VND for simple preparations like steaming or boiling, visitors can instantly savor the freshness of their seafood purchases. This convenient option allows you to indulge in the authentic flavors of the ocean right at the market.
Tips for Shopping at Cam Xin Market
Cam Xin Market is not just a shopping destination but also a cultural experience. Visitors get to immerse themselves in the traditional “squatting market” atmosphere, where vendors sit on the pavement, displaying their fresh produce straight from the boats. The bustling scene of buyers and sellers, the lively haggling, and the salty scent of the sea come together to create a vibrant, colorful tableau.
To make the most of your shopping experience at Cam Xin Market, keep the following tips in mind:
– Golden Hour: Aim to arrive early in the morning (6-8 am) to select the freshest and most diverse seafood. Avoid visiting after 11 am as the selection may be more limited and not as fresh.
– Haggle: Haggling is an integral part of the market’s culture. Don’t hesitate to bargain to get the best price.
– Price Comparison: Take a stroll around the market to compare prices and make informed choices.
– Check Freshness: Always opt for seafood with clear eyes, firm flesh, and a natural sea scent.
– Choose Reputable Sellers: Prioritize buying from local fishermen instead of middlemen to ensure the best quality and prices.
– Avoid Frozen Seafood: Be cautious of stalls that might mix frozen seafood with fresh produce.
– Cash Payment: Most stalls only accept cash, so make sure you have enough cash on hand.
With its convenient location, Cam Xin Market seamlessly fits into your Phan Thiet exploration itinerary. After soaking in the vibrant atmosphere and shopping for seafood in the morning, you can continue your journey to other famous attractions in the city, such as Van Thuy Tu, home to the giant whale skeleton, the romantic Doi Duong beach, or the Mui Ne tourist area, renowned for its majestic sand dunes and ancient lighthouse. This combination of cultural and natural exploration will make for a well-rounded and diverse day of discovery.
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