The Marketplace: A Nostalgic Journey to the Heart of Vinh Phuc’s Culture, Now Revamped for a Memorable Experience

Vinh Yen Market, nestled in the heart of Vinh Yen city in Vinh Phuc province, boasts a long history. Its prime location has made it a vibrant and convenient trading hub for the local community. In April 2017, a reconstruction project commenced on the site of the old traditional market, spanning over 20,500 square meters and involving an investment of more than VND 255 billion. After nearly two years of construction, the market now features two main areas: a dry goods section consisting of a basement and three floors above ground, and a wet market with two floors. The infrastructure, including electricity, water supply and drainage, greenery, and sidewalks, has been modernized to facilitate the business needs of nearly 1,200 households.

Vinh Yen Market is renowned for its spaciousness and diverse range of products. Fresh produce, such as food, vegetables, and fruits sourced from various localities within the province and neighboring areas, are readily available. The upper floors offer a wide array of fashion and apparel, as well as essential household items.

For generations, the market has been intertwined with the fond memories of Vinh Yen residents. It evokes recollections of sunny summer days spent accompanying mothers on weekend shopping trips, savoring sweet and silky che at a corner stall, and the lively buzz of the morning market. The vibrant colors of flowers, fruits, umbrellas, and tarpaulins used to shield against the elements also come to mind.

Today, Vinh Yen Market has undergone renovations and modernizations while preserving its cultural essence and lively atmosphere. It remains a must-visit destination when exploring the city known for its eternal peace and tranquility. Here, one can still witness the gentle swaying of palm-leaf fans, the tilt of conical hats, the meticulous recording of prices in notebooks, and the cheerful exchanges of daily stories among locals.

Beyond its commercial role, the market embodies the cultural values, memories, and local identity. It serves as a bridge between tradition and modernity, offering a memorable experience of warmth and simplicity to visitors. When traveling to Vinh Yen or Tam Dao, be sure to include a stop at Vinh Yen Market to immerse yourself in the bustling pace of life and uncover the unique cultural narrative of this charming city.