Get Fresher Items by Shopping Smarter
A general rule of thumb for food preservation is that regardless of whether it’s fresh, frozen, or packaged, items with earlier expiration dates are typically placed at the front, more visible areas. This ensures that the soonest-to-expire products are sold first. When choosing dairy and other fresh produce, go for the ones at the back to ensure longer freshness at home.
Shop Early or Late for Fresher Produce
To get the freshest fruits and vegetables, it’s best to shop early in the morning or just before the store closes. This is usually when new stock arrives, giving you the optimal choice when it comes to finding fresh, especially perishable, food for the day or the next.
Frozen Foods: A Healthy Alternative
Many believe that fresh is always healthier than frozen. However, the truth is that foods like fruits, vegetables, grains, and even seafood are frozen at their freshest, preserving their nutritional value. For instance, berries start losing nutrients soon after being picked, so freezing them right after harvest locks in their goodness. As long as frozen foods don’t contain excessive sodium, sugar, or chemicals, they can be a great, healthy choice.
Shop the Perimeter for Fresher Options
Most shoppers spend a lot of time in the center of the store. However, the freshest and least processed foods, like fruits, vegetables, meat, dairy, and bread, are often found along the perimeter. The center aisles mostly contain processed foods with added chemicals to prolong shelf life and enable room-temperature storage.
Look Down for Better Deals
The placement of products in supermarkets is carefully planned to attract attention to certain items and steer shoppers away from cheaper alternatives. More expensive products are usually placed at eye level, so remember to look down for more affordable options.
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