Technology

How to make Reels go viral, gain more views, and increase followers

How to make your Reels go viral on Instagram is a hot topic right now as it can attract a large following. Instagram's Reels feature is not new to users. Instagram now allows users to share short videos with various effects and catchy sounds, instead of just sharing images.

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3 March, 2024

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Instagram users are undoubtedly familiar with the Reels feature. It is a great way to create engaging content that attracts a large number of viewers. But getting Reels to trend is not easy. In this article, we will guide you on how to make Reels go viral quickly.

What are Reels?

Reels is a feature on Facebook and Instagram that allows users to create and share short videos with a maximum length of 60 seconds. This feature was launched to directly compete with the TikTok app.

By using Reels, users can create creative, engaging, and unique videos by using effects, music, text, and stickers available in Instagram or Facebook’s library. Additionally, users can also use desired music from popular songs on the internet.

By sharing Reels on social media, users can increase interaction and reach more viewers.

The Reels feature has become an important part of Facebook and Instagram, attracting a lot of attention from brands and users. Reels has created an exciting and diverse environment for sharing online content and promoting products.

Factors that help Reels go viral

To create Reels that can attract viewers and increase engagement, you need to consider the following factors:

An attractive script with compelling content, sound, effects, emojis.
Appropriate Reel duration to ensure concise and concise message delivery.
High-quality Reels video with clear, sufficient lighting.
Use appropriate music for the video, clear and high-quality.

Some Reels genres that are easy to go viral

The following Reels genres attract many viewers and are likely to become trends:

Challenges: This is an addictive content genre for viewers. You can participate in popular challenges on social media platforms to make your videos more attractive. Additionally, utilize viral songs and hashtags to increase the video’s viral potential.
Tutorials: This is an instructional content type for performing specific tasks such as cooking, makeup, etc. This type of content is highly appreciated by viewers.
Knowledge sharing: This is a popular theme. Content creators will provide useful information on various topics.

How to make Reels go viral

Engaging content

One way to make Reels go viral is through engaging content. Therefore, you should consider choosing topics that are relevant to current trends. Learn about the interests of your target audience to create videos that match their preferences. Content creators can leverage existing content but add personal creativity to create standout, fresh points.

Use viral effects, music

Users can use a wide variety of effects, music, and stickers to make Reels go viral faster as they attract more viewers and engagement. You should use currently trending songs and regularly change unique effects, music to prevent the video from becoming boring.

Create an impression in the first few seconds

Reels has a time limit of only 60 seconds, and the first 3 seconds will determine whether viewers continue to watch the entire video or not. So, one way to make Reels go viral is by using the first few seconds to capture viewers’ curiosity.

Plan the content of the video in advance, then divide it into short, clear sections and cut out unnecessary parts.

Use relevant hashtags

Reels can easily be found and appear on Instagram’s explore page by using popular and relevant hashtags. This is the fastest way to get Reels to go viral.

Use hashtags that are relevant to the video’s topic or take advantage of high-following hashtags to increase the video’s reach potential.

Interact with viewers

Another way to make Reels go viral is to interact actively with viewers. Reels will become more viral and attract more viewers by replying to comments or encouraging viewers to like and share the video.

Post Reels during peak hours

Peak hours are times when there are many social media users. The ideal posting time varies depending on the specific target audience group.

You should analyze the target audience through factors such as geographical location, interests, habits, income, gender, age, etc., to adjust the posting hours that are suitable for your channel’s target audience.

Additionally, monitor metrics to determine the best time to post Reels that attract more viewers.

Conclusion

FPT Shop has shared some ways to make Reels go viral that you can apply. However, pay attention to creating useful and visually appealing content to attract viewers and followers.

What is Facebook Reels? Guide on how to post Reels on Facebook via phone and computer
Top 3 tips to use Instagram Reels quickly, simply, and effectively

Beauty effect phones

Frequently asked questions

Instagram Reels offers a great opportunity to increase engagement and build a stronger connection with your audience. It can also help you reach a new audience and potentially go viral. With Reels, you can showcase your creativity, share valuable information, or simply entertain your followers. Additionally, Reels can be a powerful tool for businesses and influencers to promote their products or services in an engaging manner.

To make your Reels stand out and increase the chances of going viral, consider the following tips:

Engaging Content: Choose trending topics or themes that resonate with your target audience. Add your personal touch to make it unique and engaging.
Viral Effects and Music: Utilize trending songs, effects, and stickers to capture attention. Regularly change up your effects and music to keep your Reels fresh and interesting.
First Impression: The first few seconds of your Reel are crucial. Plan your content to hook viewers in those initial moments and keep them watching until the end.
Relevant Hashtags: Use popular and relevant hashtags to increase the visibility of your Reels and make them easier to discover.
Viewer Interaction: Encourage your audience to like, comment, and share your Reels. Respond to their comments to build a community and increase engagement.
Peak Hours: Post your Reels during times when there are many active social media users. Analyze your target audience’s demographics and habits to determine the ideal posting time for your specific audience.

There are several genres of Reels that tend to capture the attention of viewers and have a higher chance of going viral:

Challenges: Participate in popular challenges on social media platforms, and use viral songs and hashtags to attract viewers.
Tutorials: Create instructional content that teaches your audience something new, such as cooking or makeup techniques.
Knowledge Sharing: Share useful information or tips on various topics. This type of content is highly appreciated and often shared by viewers.

Yes, to ensure your Reels are high-quality and effective, keep the following technical aspects in mind:

Script and Content: Create an attractive script with compelling content, sound effects, emojis, and text to capture attention.
Duration: Keep your Reels concise and to the point. Ensure your message is delivered effectively within the 60-second limit.
Video Quality: Use clear and sufficient lighting to make your Reels visually appealing.
Music Quality: Choose clear and high-quality music that complements your video and enhances the overall viewing experience.