Health & Life

“The Plant-Based Nutrition Odyssey: Vinasoy’s Sustainable Development Story”

The Vinasoy brand has become a trusted name in Vietnam, offering consumers a range of plant-based products that deliver on taste, health, and environmental sustainability. With a focus on elevating plant-based nutrition, Vinasoy's development strategy is closely linked to the well-being of its consumers and the planet.

Administrator

30 August, 2024

Unlocking Nature’s Full Flavor: Understanding Consumers’ Palates

According to Global Data, the plant-based milk industry has witnessed a remarkable growth spurt over the past four years, surging from -7.2% in 2021 to 68.9% in 2024. This impressive turnaround can be attributed to three key factors: innovation and diversity in nut milk products; a heightened health consciousness; and a growing interest in sustainability.

Veyo Plant Milk delivers a unique flavor experience, offering a delicious taste of nature that suits all family members in Vietnam.

Vinasoy, leveraging its nearly 30 years of expertise, strives to create a product that seamlessly integrates plant-based nutrition into daily lives. They’ve mastered the art of grinding whole nuts, resulting in a fresh, nutty, and creamy taste for their Veyo Oat and Veyo Nuts products. Additionally, their European-originated fermentation technology, using specific cultures for plant-based products, creates a pure, sweet, and sour taste for Veyo Fermented Plant Milk, enhanced by the natural sweetness of fruits.

Elevating Nutrition: A Focus on Premium Nuts

Alongside flavor and quality, nutrition is a pivotal factor influencing consumers’ decisions to adopt plant-based milk. Vinasoy selects five premium types of nuts as key ingredients for their Veyo Plant Milk: oatmeal, almonds, macadamia, hazelnuts, and walnuts. These nuts, often hailed as the queens of the nut world, are meticulously chosen for their ability to blend seamlessly and create a harmonious balance of flavors and aromas.

Veyo Plant Milk has gained the trust of Vietnamese consumers due to the abundant nutrition derived from carefully selected premium nuts.

ThS. BS Đặng Ngọc Hùng, Director of the Institute of Nutrition and Dietetics, shares his insights: “Nutrition from premium nuts like oatmeal, macadamia, walnuts, almonds, and hazelnuts plays a crucial role in our immune and digestive systems. They provide plant-based protein, healthy fats, vitamins A and B12, and essential minerals. These nuts also supply abundant unsaturated fats, which are essential for building nerve tissues and hormones, while offering anti-inflammatory benefits, improved skin health, and a boost to our immune system. Additionally, the fibers found in these nuts, both soluble and insoluble, support better energy metabolism and promote a healthy digestive system, helping maintain a balanced physique.”

Sustainability: The Cornerstone of Our Success

As a national brand, Vinasoy recognizes its responsibility towards sustainability and has actively implemented eco-friendly initiatives. They’ve proactively designed their production processes and facilities to meet GMP, ISO, and HACCP standards and have obtained HALAL certification. Since 2000, Vinasoy has used environmentally friendly PE shrink film and reduced its thickness by 13% to conserve resources. They’ve also prioritized reducing plastic content in their packaging and straws.

The brand has pioneered optimized production solutions that shorten production time by 70% while retaining the best flavor and nutritional value. This approach conserves energy and water, increases production capacity, and reduces costs, aligning with Vinasoy’s commitment to sustainable development. Additionally, Veyo Plant Milk’s packaging features a unique six-layer paper design that preserves the milk’s quality and appeals to environmentally conscious consumers.

Vinasoy’s optimized production methods are geared towards green and sustainable development goals.

Vinasoy’s efforts have yielded remarkable results, including recognition among the Top 50 Sustainable Businesses in Vietnam by Nhip Cau Dau Tu magazine. For six consecutive years (2018–2023), Vinasoy has been the leading urban plant-based milk manufacturer in Vietnam, according to Kantar, and is ranked among the Top 5 soymilk companies globally by GlobalData. Recently, Vinasoy became a member of the prestigious US-based trade organization, the Plant Based Foods Association (PBFA), underscoring its dedication to bringing plant-based nutritional solutions to consumers worldwide.

Vinasoy is committed to creating products from nuts that are not only beneficial to health but also align with modern consumption trends. Their dedication to quality, safety, and convenience is evident in their Veyo Plant Milk, a testament to their leadership in the plant-based milk industry.

Frequently asked questions

Vinasoy is a Vietnamese company that produces soy-based food and beverage products, including soy milk and tofu. The company was founded in 2005 with the mission of promoting plant-based nutrition and sustainable development.

Vinasoy prioritizes sustainability throughout their operations. They source non-GMO soybeans from local farmers, reducing transportation emissions and supporting the local economy. Their production process minimizes water usage and waste, and they have implemented initiatives to reduce plastic usage and recycle waste into compost.

Vinasoy has been recognized for their sustainability efforts with awards such as the ‘Sustainable Development Award’ from the Vietnam Business Council for Sustainable Development, and the ‘Best CSR Practices Award’ from the Vietnam Chamber of Commerce and Industry. They have also achieved B Corp certification, meeting rigorous standards of social and environmental performance, transparency, and accountability.

Vinasoy maintains high standards of quality control and food safety. They have implemented Hazard Analysis and Critical Control Points (HACCP) procedures and have received certifications such as ISO 22000 for food safety management. Their products undergo strict testing and quality assurance processes to ensure they meet nutritional and safety standards.

Vinasoy actively promotes the benefits of plant-based nutrition through various initiatives. They provide educational content on their website, including recipes and information about the health and environmental advantages of soy-based products. They also partner with organizations to raise awareness and conduct research on plant-based diets.