Technology

Precise Shopee image dimensions and guidelines for creating compliant Shopee banners for sellers

What are the specific dimensions for Shopee's standard image size? Regulating the image size will help make your store look professional and consistent. So, how does Shopee precisely determine the specific dimensions? Let's explore the details in the following article together with FPT Shop.

Administrator

21 February, 2024

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In this article, FPT Shop will share with you the specific size of Shopee images. And how to create Shopee product images to make your store stand out, attract, and professional.

Create shop banners from design templates with the size of Shopee images

Optimizing the size of Shopee images will enhance user experience and stimulate product buying. On the Shopee Seller Channel, there will be a banner creation tool. The tool allows shop owners to easily design their own interface for their shop. You can create your own banner to highlight important information, introduce new products, Flash Sale, etc., to create attraction for buyers when viewing the shop.

With the image design tool, shops can easily create Shopee banners with the following specific steps:

Step 1: Go to “Shopee Seller Channel” and go to “Shopee Decoration”.
Step 2: Click “Decorate shop” and then select “Create new version”. At this step, if you want to edit the banner version, you can choose “Customize page”

Step 3: Select a design to choose one of the banner templates.
Step 4: In the detailed board, click on the Shopee Banner creation tool. At this point, the banner tool window appears on the screen.
Step 5: Select a banner template.
Step 6: Edit the image and content on the selected banner template.
Step 7: After creating a banner that you are satisfied with, click “Finish” to upload the banner to the shop. However, when the banner creation tool closes, you will not be able to edit the created banner.

Types of Shopee product images you need to know

Standard size of Shopee avatar and cover images

When customers click on “View Shop”, the avatar and cover images of the shop on Shopee will be the first images they see. For new shops, the avatar image is usually the shop’s logo. If your shop doesn’t have a logo, use eye-catching images to highlight your products.

As for the cover image, it is like a big Shopee banner. It helps you advertise your shop, introduce the shop’s outstanding products, promote the shop’s promotion programs, etc.

Standard size of Shopee description images

Product images are important in determining the online purchasing decision of potential customers. Therefore, shops should invest in capturing and designing attractive product images.

Images for categorizing products

This type of image is defined by standard Shopee sizes to provide the best experience for potential customers. Shop owners should create images to classify their products. This will help buyers visualize the product categories of the shop.

Shopee image sizes according to standard

The standard size for avatar images is square and has a 1:1 ratio. The length and width of the image must be equal. Some image ratios you can refer to are: 900 pixels x 900 pixels, 2048 pixels x 2048 pixels, 1200 pixels x 1200 pixels.

At the moment, the size of the cover image is a bit larger than the avatar image. Therefore, shop owners can freely choose the cover image size on Shopee.

The minimum size of product images on Shopee is 900 pixels x 900 pixels or 1200 pixels x 1200 pixels and a resolution of 72dpi. However, you need to update a maximum of 9 images for each product posted on the shop.

The standard size of Shopee banners is 1200 pixels x 600 pixels.

Automated software to optimize Shopee product images

Salework is software that helps sellers sell multi-channel on e-commerce platforms. With Salework’s strong support, sellers can easily operate on platforms such as Shopee, Lazada, Tiktok Shop, etc. Shopee sales software allows shop owners to manage all business activities in a single platform. This is the most impressive advantage of Salework software.

This software helps shop owners manage inventory, financial management, and completely replace accounting functions. Salework will help sellers optimize products before posting them, such as product size, SEO-standard description suggestions. In addition, you can run automated ads, optimize keyword bidding to save your budget and bring profit to your shop.

Some frequently asked questions about Shopee image design

Is there a way to change fonts or font sizes on Shopee?

The Shopee image design tool currently does not allow sellers to change fonts or font sizes. Hopefully, Shopee will soon update this feature.

Can all design templates on Shopee be edited?

Sellers cannot edit all the images and content of some of the available templates in the template library. Sellers will see the images and content that can be edited through green borders in the image design tool.

Conclusion

This article has answered questions about the standard image sizes on Shopee from FPT Shop. And I hope that you will build your own professional and attractive store.

Frequently asked questions

The recommended dimensions for Shopee banners are 800 pixels in width and 450 pixels in height. Keeping your banners within these dimensions ensures they fit well on different screen sizes and devices. It is also important to maintain a simple and clean design, avoiding clutter and excessive text. Use high-quality images that are clear and visually appealing, and ensure your banners align with Shopee’s brand guidelines and values.

When designing Shopee banners, it’s crucial to strike a balance between aesthetics and functionality. Use clear and concise text that highlights the key information or promotions. Ensure your font size is legible, with a recommended size of at least 16 pixels. Choose a color scheme that complements your products and avoids clashing colors. Additionally, utilize negative space effectively to create a sense of balance and draw attention to the important elements of your banner.

Yes, it is important to follow Shopee’s guidelines when using logos and trademarks in your banners. Ensure that any logos or trademarks you use are accurate and up-to-date, and avoid altering or modifying them in any way. Place them in a visible location on your banner, preferably in the top-left or top-right corner. It is also recommended to maintain a safe distance between the logo and other elements, ensuring it stands out and is easily recognizable.

To optimize your Shopee banners, consider incorporating a call to action (CTA) that encourages users to take the desired action, such as ‘Shop Now’ or ‘Explore More’. Use contrasting colors for your CTA button to make it stand out. Additionally, you can add a sense of urgency with limited-time offers or promotions. Ensure your banners are mobile-friendly, as most users access Shopee through their mobile devices. Regularly update your banners to keep your store looking fresh and engaging.

One common mistake to avoid is using low-quality or pixelated images. Always ensure your images are sharp and of high resolution. Another mistake is overcrowding your banner with too much text or too many design elements, which can make it look cluttered and confusing. Keep your message simple and easy to understand. Also, be mindful of the file size, as large banner images can slow down the loading time of your store.