Vinamilk, short for Vietnam Dairy Products Joint Stock Company, is Vietnam’s leading dairy producer. Their main products include liquid milk and ; value-added products such as , and , as well as ice cream and cheese. Recently, Vinamilk launched a new type of infant formula that is especially beneficial for children with rickets. Let’s learn more about this new product.
Introducing New Products One After Another
Vinamilk, Vietnam’s leading dairy producer, was established in 1976. Their product range is diverse, including milk powder, condensed milk, ,… and ice cream, . Vinamilk’s products are widely available in the consumer market, both in terms of quantity and quality.
In recent years, Vinamilk has entered into strategic partnerships with leading global nutrition companies such as Chris Hansen, Dupont, and DSM.
To incorporate advanced nutrients into their products and bring international nutrition solutions closer to Vietnamese consumers, Vinamilk has launched several product lines: Yoko milk powder with GOS fiber (Vinamilk Yoko Gold 1, …), European-standard Organic Gold milk powder, and was a pioneer in applying HMO, a golden nutrient for infants’ digestive and immune health, found only in breast milk, into their Optimum Gold product line.
A New Superior Solution for Undernourished Children
While the malnutrition rate among Vietnamese children has improved in recent years, the rate is still not low, standing at 24.3% (meaning that out of every 4 children under 5 years old, 1 will suffer from rickets). This rate is even higher in mountainous or disadvantaged areas.
With the goal of reducing malnutrition and providing adequate nutrition for children, Vinamilk has continuously improved its technology and applied scientific achievements to launch innovative nutritional products.
In 2015, Vinamilk introduced Dielac Grow Plus, which gained wide consumer trust. Building on this success, Vinamilk has recently launched a new specialized product line for undernourished children – Dielac Grow Plus with bird’s nest.
Bird’s nest contains high levels of protein, amino acids, and essential micronutrients that help improve infants’ immature digestive systems, enhance absorption, and support their immune health. This product is extremely suitable for helping children develop proportionately. Additionally, Dielac Grow Plus with bird’s nest also contains special nutrients, including beneficial bacteria Bifidobacterium (BB-12TM) and Lactobacillus Rhamnosus (LGGTM), soluble fiber Inulin and FOS, and Whey protein rich in alpha-lactalbumin, all directly imported from Europe and the USA.
The launch of this nutritional product line marks a new breakthrough in reducing malnutrition rates among Vietnamese and global children, offering an optimal and effective solution for their development. The combination of “bird’s nest”, “beneficial bacteria”, and “Whey protein” is believed to be Vinamilk’s impressive next step in bringing superior and advanced global nutritional solutions to Vietnamese children.
Thanks to its continuous efforts and improvements over the years with the goal of “Growing Tall Vietnam”, Vinamilk has been recognized by Kantar Worldpanel as the most chosen brand by Vietnamese consumers for 8 consecutive years (2013-2020) in the dairy and dairy product category. Currently, Vinamilk also leads the market in infant formula and liquid milk, according to market research by Nielsen.